Get more referrals! This book is a tool to get a higher number of referrals. It’s more professional to have a bound, printed book than having an empty notebook page or random scrap paper. Plus, the column headers help you qualify your leads.
When you flip past multiple pages already filled out at previous appointments, your current customer feels more secure knowing that other people are willing to refer you. It’s just one more way to break down the unnecessary barriers that can cause hesitation.